In On The Joke: Collaboration Through Humor

The research literature is rich with findings about how another aspect of playfulness opens up our inventive juices. If you walk through the corridors at Pixar's headquarters in Emeryville, California, for thirty minutes, you will almost certainly hear laughter. "Brahhaaaa!" the laughs chorused as four people walked through the company's large central atrium. It turned out to be Bob Petersen, a senior member of Pixar's story team, with three colleagues. Although the specific dialogue was

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